Thomas Bender-Hoffmann, General Manager and Head of Sales, ColorDruck Solutions GmbH

Thomas Bender-Hoffmann, General Manager and Head of Sales, ColorDruck Solutions GmbH

„Armin opened our eyes with regard to sales“

Based on a 2-day seminar plus web coaching, Armin completely revolutionised our understanding of Business Development and Account Management. He showed us ways of operating that we wouldn’t have found on our own. Armin was very well prepared for the special conditions in our industry. As a consequence, he could give practical suggestions that we can implement very well to meet our daily challenges.

We are now achieving a significant competitive edge by applying Armins technique of showing the value of our products to our customers. After the seminar, we achieved fairer prices and received a lot of positive feedback from new and existing customers.

Addressing topic of sales controlling proved very helpful for me in my role as Head of Sales.

All in all, the seminar was pure gold for us. I can recommend it to anyone seeking to improve sales effectiveness in B2B.