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Your value proposition is a key differentiator in proposals, sales and customer acquisition.
My blog on defining your company value will help you find the criteria you can use to define your value to your clients.
Armed with a definition of your value proposition you can then take the next step, which is to formulate your value proposition professionally and in a way...
Your value proposition makes the difference in offer preparation, sales, and customer acquisition. This is how you stand out from the competition and increase your key figures.
Thus, the value proposition serves the consistent and goal-oriented pursuit of your strategic sales approach, which is:
Opportunity Management is a process for identifying and developing business opportunities that can be implemented to maintain or improve profitability and business operations.
In essence, it is therefore a matter of finding and selecting the most relevant opportunities and the most suitable mandates among all possibilities, tenders and potential contracts in order to...
Opportunity Management goes through a cycle. The first steps, a structured overview and the collection of relevant background information, are covered in this blog post.
The next important task is the classification of opportunities and possible deals. Whether the opportunity is relevant at all is answered by formulating the project framework and the compelling reason....
Thorough opportunity management is costly and may not seem worth the trouble to some companies. However, how you prepare and strategically select your deals is crucial to the efficiency of your sales opperation.
Professional Opportunity Management thus increases the turnover of your company, it improves the value and reliability of your sales performance and it concentrates your resources on the relevant projects.
An opportunity plan goes through different phases in...
An important element of your business development is the correct handling of your opportunities. A professional opportunity plan goes through a typical cycle to successfully combine overview, qualification, decision, positioning and strategy as well as relationship management.
The entire process...
