Get new clients fast

Grow your business profitably

Win new clients fast and without being salesy. Increase your share-of-wallet with existing clients by 10% or more. Grow your business strategically by addressing the right markets with the right products and services. With my services I show you exactly how to make your business a great business or if you wish I even do it for you! No hassle, no risk.

Win every deal by only working on the ones you can actually win. Get the proper tools, tips, and tricks now by downloading my free report.
Catharina van Delden, CEO innosabi GmbH

Armin's operational support in the creation of the marketing plan and the qualification of sales opportunities was invaluable to us.

Dr. Oliver Qurimbach, CEO ILC Solutions

I was impressed by Armin Rau and his Account Management Formula from the very beginning.

Clemens Schäfer, Founder & Managing Director, IT factum GmbH

Armin's large network of high calibre contacts in various industries helped me to get a clear picture of potential market segments that again had a very positive impact on developing the product the market really needs.

Sebastian Scheibe, Co-Founder and Managing Director, Vision11

Armin Rau convinces with his strategic, yet pragmatic approach when calling on new contacts within big corporations. Based on his intensive support, we were able to identify new sales potentials and to connect Vision11 to important decision makers in manufacturing as well as retail.

Thomas Bender-Hoffmann, General Manager and Head of Sales, ColorDruck Solutions GmbH

All in all, the seminar was pure gold for us. I can recommend it to anyone seeking to improve sales effectiveness in B2B.

Evangeline Sosing, Learning Program Manager, GoDaddy

[Armin] ensured that the skills are being applied and reinforced through dedicated coaching.

Claus Lorenz, Co-Founder and Managing Director Project Partners Management GmbH

We can highly recommend Armin’s service to any organisation that … now wants to make the next step in finding completely new clients.

Alexander Bogner, Co-CEO INFOLOGIS AG

Armin has become more for us than just an agent for new client generation. Armin is our sounding board and trusted advisor.

Jürgen Samuel, CEO iQuest Group

I can highly recommend Account Management Formula for companies that are looking to introduce professional key account management

Marcell Faller, CEO sonoro audio GmbH

Working with Armin has not only been a great pleasure, but his sophisticated managerial skills have helped sonoro to win the hard fight for turnaround

Stefan Pütter, Managing Director and Owner mundo online GmbH

The value story we developed together with Armin helped us to grow significantly with new clients.

Sandra Krumbach, Account Manager Automotive, ILC Solutions GmbH

With Armin’s help, I have taken a quantum leap within just one year

Opening Doors. Making A Difference.
You own an SME in High Tech or Consulting and you don’t have the time to grow?

You own an SME in High Tech or Consulting and you don’t have the time to grow?

You have built a successful small to medium-sized business over the last 5 to 10 years. You are settled, profitable, and well-respected by your clients. Still you know that something is missing and that you need to make the next big leap to keep your business going. You know that preserving the status quo actually means going back and losing ground. You need to act fast so that you can defend what you have achieved and at the same time conquer new ground. If you have one of three central challenges a business like yours normally has, let’s have a chat.

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New Clients, More Business, Strategic Growth: I help you get there

New Clients, More Business, Strategic Growth: I help you get there

To achieve these three targets, I have developed three programmes for you that will help you get there fast: New Client Formula (NCF) helps you to get first meetings with new contacts fast, build relationships and trust with your new prospects and close deals. Account Management Formula (AMF) is a 10-month coaching programme for newly appointed and experienced Account Managers who need to increase their share-of-wallet with their clients. Strategic Growth Formula (SGF) is a continuous coaching programme for company leaders who want to continue with aggressive growth and stay profitable...

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Almost 30 years of Experience to be shared with you

Almost 30 years of Experience to be shared with you

There are four kinds of value that I deliver to my clients:

- I help them find new clients
- I help them increase their revenues with new and existing clients
- I show them how to develop their business strategically.

These are the Business Coaching and Agency Service activities that form the first pillar of my business.

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Armin L Rau’s Account Management Formula is an excellent trilogy of learning, practicing, and sharing

Armin L Rau’s Account Management Formula is an excellent trilogy of learning, practicing, and sharing

"Even experienced Account Managers benefit from Armins Account Management Formula since he succeeds again and again in presenting new perspectives aspects to his coachees. He leaves already known conventional routes intentionally and questions the established approaches and attitudes. I was impressed by the enlightening moments that I had after each session."

Quote from Michael Köppel, Senior Account Director, iQuest Group

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